Specifically designed for off-road applications such as mining and construction, Tata Prima LX 2528.K offers much superior durability and efficiency.

Jakarta, 10 August 2017 – PT Tata Motors Distribusi Indonesia (TMDI), a subsidiary of Tata Motors Ltd and authorized distributor of Tata Motors in Indonesia, officially launched Tata Prima LX 2528.K, at the 25th Gaikindo Indonesia International Auto Show (GIIAS) 2017. This heavy duty is specially designed for off-road use in applications such as mining, and construction.

“With improvement in commodity prices and more investment in infrastructure development projects, it is the right time for us to introduce the Tata Prima LX 2528.K Tipper. Its toughness and reliability in the severe operating conditions of the mining sectors have been tested for over two and a half years and the results are hugely satisfactory,” said Biswadev Sengupta, President Director of TMDI.

Tata Prima LX 2528.K has a 6×4 drive which makes it tough and capable of facing any off-road terrain in the mining or infrastructure development zone. Its toughness, among others, is delivered by a more powerful chassis, specially designed tires for off-road terrain, and strong suspension.

“The use of a reliable drive system ensures minimal power loss from engine to wheels resulting in a high level of efficiency. Coupled with longer maintenance intervals as well as the use of affordable and low maintenance components, this tipper offers much more economic value to the operator,” Biswadev said.

Tata Prima LX 2528.K has a maximum Gross Vehicle Weight (GVW) of up to 25 tons, and it uses a high-performance Euro III compliant Cummins Diesel Engine capable of delivering Power of 266 BHP @ 2500 rpm  and peak torque of 975 Nm @ 1.500 rpm. This tipper comes with a heavy duty 9 speed Gear Box and can reach a maximum speed of up to 87 kph.

The cabin of Tata Prima LX 2528.K has been designed in the most contemporary manner to ensure utmost driver comfort which will enhance productivity. The cabin is equipped with a 4-point suspension the driving position can be adjusted as per need and come with adjustable steering wheel. The cabin is equipped with a blower and an AC provision.

The introduction of Tata Prima LX 2528.K will complement the range of Prima Series Trucks sold by TMDI in Indonesia. Tata Prima Tractor Heads are already in operation in different parts of Indonesia for cargo transportation and container haulage.

Like all Tata Motors vehicles in Indonesia, Tata Prima is supported by TMDI’s unique “Peace of Mind” program. It consists of the best in-class warranty, guaranteed spare parts availability within 24 hours and 24/7 On Road Assistance.

Tata Motors has more than 300  Touch Points consisting of 3S outlets (Sales, Service, Spare parts), Tata Certified Workshops (TCW) and parts outlets all over Indonesia (Java, Sumatera, Bali and Sulawesi).

With more than 4000 Tata vehicles on the Indonesian roads, Tata Motors is already among the top 10 CV brands in Indonesia in less than 4 years of operation and the launch of the new Tata Prima Tipper is another milestone in Tata Motors’ Indonesia journey. 

At GIIAS 2017, apart from the new Tata Prima Tipper, TMDI will also present its existing commercial vehicle range, Tata Ace EX2 & Tata Super Ace Small CVs, Tata Xenon RX &Tata Xenon XT Pickups, Tata Ultra-Light Truck, Tata LPT 913 Tipper, Tata LP 713 Bus, , and  Tata Prima 4928 6×4 Tractor Head. 

Tata Prima LX2528.K price is being launched at a very special introductory Off the Road price of Rp 802.391.147 for the Cabin Chassis and on the Road price of Rp 992.500.000 for the fully built up tipper.

About Tata Motors:
Tata Motors Limited, a USD 42 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, buses, trucks, and defense vehicles. As India’s largest automobile company and part of the USD 100 billion Tata group, Tata Motors has operations in the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 76 subsidiary and associate companies, including Jaguar & Land Rover in the UK and Tata Daewoo in South Korea. In India, Tata Motors has an industrial joint venture with Fiat. Engaged in engineering and automotive solutions, with a focus on future-readiness and a pipeline of tech-enabled products, Tata Motors is India’s market leader in commercial vehicles and among the top in passenger vehicles with 9 million vehicles on Indian roads.

The company’s innovation efforts are focused on developing auto technologies that are sustainable as well as suited. With design and R&D centers located in India, the UK, Italy, and Korea, Tata Motors strives to pioneer new products that fire the imagination of GenNext customers. Abroad, Tata Motors cars, buses, and trucks are being marketed in Europe, Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.

For further information about TMDI, please contact:

Kiki Fajar
Corporate Communications Head
PT. Tata Motors Distribusi Indonesia
fajar.harianto@tatamotors.com | fajar.harianto@gmail.com