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PR Tata Motors Raih Top Digital PR Award 2018

Penghargaan untuk kinerja PR terbaik dalam perannya
menyampaikan informasi kepada masyarakat digital


Jakarta, 26 Januari 2018
– Divisi Public Relations Tata Motors Distribusi Indonesia (TMDI) meraih penghargaan TOP DIGITAL PUBLIC RELATION AWARD 2018. Katagori, Automotive Truck & Bus. Penganugerahan diselenggarakan oleh perusahaan riset TRAS N CO bekerjasama dengan Indonesia Digital Marketing Forum (IDMF) 2018 di Mid Plaza, Jakarta (25/2).

Tri Raharjo, Chairman TRAS N CO Research mengungkapkan: “Kami memberikan penghargaan kepada perusahaan dengan kinerja PR terbaik di dunia digital yang kini berkembang sangat pesat. Dalam menentukan yang terbaik, kami melibatkan netizen dan berdasarkan 3 (tiga) parameter penilaian survei. Yaitu Digital Media Aspect, Social Engagement Aspect dan Digital Mention Aspect.”

Ia menambahkan, berdasarkan survey yang dilakukan dengan parameter tersebut Tata Motors kami nilai aktif dalam aktivitas kehumasan secara digital dan juga intensif melakukan publikasi secara online. Termasuk terlibat dalam interaksi yang positif dalam rangka mendukung tujuan perusahaan di sosial media.

Biswadev Sengupta selaku Presiden Direktur TMDI menegaskan, bahwa penghargaan ini adalah buah dukungan Media Massa Nasional, Netizen, Customer dan para dealer Tata Motors di seluruh Indonesia. Dengan penghargaan ini, TMDI menjadi lebih terpacu memberikan yang terbaik untuk customernya di Indonesia.

Sementara itu, Kiki Fajar selaku Corporate Communications Head mengucapkan terima kasihnya kepada Media, tim Marketing dan tim Digital TMDI yang telah mendukungnya dalam penerapan strategi komunikasi digital yang bermanfaat untuk publik secara luas.

 

About The Award
Top Digital PR Award is organized by TRAS N CO Research in cooperation with IDMF 2018. The event was held at the Indonesian Digital Marketing Forum (IDMF) 2018 which was attended by many stakeholders such, Public Relations Manager, Brand Manager, Marketing Director, Digital Marketing Enthusiasts and others who work in branding, marketing and digital field. The event is a place to exchange experiences, knowledge and networking with fellow professionals. Also to update information and latest digital trends related to the netizen preferences and the latest digital communications strategy.

Tata Motors Indonesia IDMF 2018
Tata Motors Indonesia IDMF 2018

About Tata Motors
Tata Motors Limited, a USD 42 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, buses, trucks and defense vehicles. As India’s largest automobile company and part of the USD 100 billion Tata group, Tata Motors has operations in the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 76 subsidiary and associate companies, including Jaguar Land Rover in the UK and Tata Daewoo in South Korea.
In India, Tata Motors has an industrial joint venture with Fiat. Engaged in engineering and automotive solutions, with a focus on future-readiness and a pipeline of tech-enabled products, Tata Motors is India’s market leader in commercial vehicles and among the top in passenger vehicles with 9 million vehicles on Indian roads.
The company’s innovation efforts are focused on developing auto technologies that are sustainable as well as suited. With design and R&D centers located in India, the UK, Italy and Korea, Tata Motors strives to pioneer new products that fire the imagination of GenNext customers. Abroad, Tata cars, buses, and trucks are being marketed in Europe, Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.

 

For further information about TMDI, please contact:

Kiki Fajar
Corporate Communications Head
PT. Tata Motors Distribusi Indonesia
fajar.harianto@tatamotors.com | fajar.harianto@gmail.com